Madonna has always managed to be modern ,contemporary, relevant and re-invented herself. This has allowed her to have sustainable success.
Madonna has always used her image effectively a sex iconic to attract wide customer base. However, Madonna at the age of fifty must realise to maintain competitive advantage she needs to find new talents and recruit them, in other words, she should be a producer and develop her own prodigy.
Icons
like Madonna applied the true sense of flexibility, staying relevant to her
industry by adopting culture of constant renewed challenges to status quo and
hence remaining relevant in the minds of people which is the essence of why she
is the highest ever paid female singer. What is unique about Madonna is her
recopy for success is un-replicable by her rivals.
Monday, 5 March 2012
Monday, 27 February 2012
Session Three - NHS
What
can we learn about effective Strategic Leadership from the Gerry Robinson case
study? What were the most memorable examples of effective or ineffective
strategic leadership?
Gerry Robinson was never intimidated by the complexity of the NHS
which is the third largest organisation in the world. He said "Good
management is simply good management, no difference between managing a corner
shop and large organisation such as NHS; this entails the believe and the
confidence that he could analyse and diagnose the strategic issues with NHS. He
wore Surgeon's uniform in order to come across as a legitimate expert in the
medical field rather than wearing a suit and tie for appearing to be
bureaucratic office manager.
Gerry Robinson was able to question all the different groups
involved in the hospital such as the management, consultants and nurses. He
found out that there were no structure in the internal management of the
hospital for example nobody could positively indentify who was in charge and
the management could not enforce any policy and are there as caretakers. He
found out that waiting time could be dramatically reduced by persuading the consultants/surgeons
to work on Fridays.
What
did you learn about persuasion and influencing from the case study and from
today’s session?
Gerry
Robinson persuaded by bringing facts that theatres are poorly utilised and revealed
that many theatres are just empty and can definitely be used for operations. He
also persuaded that doctors could work a little bit more hours.
How
does this case study compare with Carrefour? Any major similarities or
differences?
Carrefour's
strategic issues are loosing profit by not embracing technological changes such
as providing online services as well as the company's creditors are asking for quick
turnaround of profit-making which does not give a chance for the process of
changes to take an effect into converting the organisation to be profitable.
However NHS's issues is organisational structure failure which resulted long
waiting lists for patients. The similarity is that both organisations are not
meeting their targets and both leaders of the organisations failed to persuade
their respective followers to embrace their ideologies.
Session Two - Bread, cheese, new boss?
What do you think about Carrefour and the CEO? Could he have done a better job? What would a good strategic leader do?
The leader of Carefour could have identified the strategic issues with his company such as loosing in touch with customers through not having online service, not providing cheap products, not understanding the competition in the market. The CEO failed to identify the going forward strategy for his company.
Think
about your participation in the group exercise – how did it differ from last
week? What went well or not so well?
I have participated in my group fairly well. We looked at the issues of the strategy of Carefour objectively and maintained to have a common goal.
What do
you want to remember from this week?
I intent to be literate in strategy weakness in order to be able to identify where strategy is missing.
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